• Coordinate the China Content Campaign with the external agency - from briefing and asset delivery through review, feedback and approval. • Centralize and provide all required source assets (video, briefs, onscreen text, brand guidelines) to the agency per campaign. • Review agency-delivered clips against brand, quality and guidelines; consolidate and relay feedback. • Monitor campaign outcome and progress against KPIs and timelines, and provide regular status updates to the content team and stakeholders. • Own polished content localisation (e.g. TVC), including sourcing and coordinate VO talent, briefing the design team on creative requirements, and review polished content with the local team to ensure quality and brand compliance. • Maintain clear trackers and documentation for both workstreams; proactively flag risks, blockers and timeline slippage. • Coordinate social and content across all brands when needed, including but not limit to content localisation, content trafficking and scheduling, and licensing approval.