Must-Haves ● Bachelor's degree or above in Business, Marketing, or a related field. ● Minimum 3 years of experience in marketing, growth, or business operations within a consumer internet, fintech, payments, travel, or digital platform company. ● Strong written and verbal communication skills in English and Mandarin. Excellent Chinese copywriting and content localisation skills. ● Good understanding of the global digital marketing landscape and consumer behavior, with strong knowledge of the mainland China internet ecosystem, user behavior, social media platforms, and marketing trends. Experience developing marketing strategies across multiple international markets is an advantage. Good-to Haves ● Experience in online-to-offline (O2O), digital payments, fintech, e-commerce, travel, or other consumer internet industries, with a proven track record of driving user acquisition, engagement, and business growth, is preferred. ● Strategic thinker with strong analytical and data-driven decision-making skills, while remaining hands-on in execution. ● Thrives in a fast-paced, dynamic, and often ambiguous environment, with the flexibility to adapt to changing business priorities. ● Curious, resilient, proactive, and highly adaptable, with the ability to perform effectively under pressure. ● Strong problem-solving, prioritization, and organizational skills, with the ability to manage multiple initiatives and work independently. ● Excellent communication and stakeholder management skills, with a proven ability to collaborate across cross-functional, cross-regional, and external teams, build alignment, and drive execution. ● Advanced proficiency in Microsoft Excel and PowerPoint; experience leveraging AI tools to improve productivity and workflow efficiency is an advantage.